Technology influences a lot of things in our surroundings in the most positive ways. The sectors of human lives where technology has influenced most include, health, transport, recreation, etc But do you know that the incessant manufacture of technologies has also extended to the event planning sector of human engagements? We can now say that events and event planning are now evolving a new revolutionised format. The old methods of approaching events are withering away and technology now gives organisers of event and participants at events to behold and experience events in a new perspective.
We can look into the new roles that technology now plays in event planning and how these roles have caused a change the way we experienced events before the fully fledged advent of these event technologies.
From Passive to Active: the arrival of event technologies has made the participants of events to change their perception of themselves from the passive to the active audience at events. The event technologies have really helped to meet the expectations of the participant which is to be active. Now technologies assist in polling, contests and social curation, thus making things easier for participants at events. There are also environmental technological changes as witnessed in IBM product changes and advancement in approach to events. Mention the previous augmented-reality experience created for UPS and people will be awed. There are also RFID tags that help in signage customisation. With all these programmes you will realise that peoples yearn to see themselves as part of an event is ultimately met.
Social Media a Shared Planning Tool: using the social media networks like Twitter, Facebook, Linkedin etc participants at events ensure the share their in-event experiences. With this, the organisers or planners of events are apparently required to place more control of events on the hands of the audience. As a planner, you could allow your registered attendees to interact in the social space so as to select panellists. In this way 30% of the panels are chosen by the attendees.
Besides the opportunities that the social media platforms create, a social media platform like Twitter can help you push for conversion as you charge pay per head or per couple for registration.
Participant to Speaker Communication: communication matters a lot. To enhance this, there is now an app that enables both text-to-screen and text-to-moderator communications for the moderators to be able to control what questions are asked and who is asking questions while on podiums.
Data Personalization: with big data, organizers and on-site personnel are able to respond to participants at the micro level. This trend of technologies for event planning is now creating an hyper-intelligent private mode to deliver desired results. With the availability of online tools that allow for text-to-screen and text-to-moderator communications smooth interaction between the moderator and the audience is more enhanced.
Augmented Reality on the Event Floor: with adequate event technology in place, participants in events have new ground-breaking experiences concerning event places. Than GPS and geocaching, augmented reality has proven to have taken a more giant stride in location-based mixed-reality games for corporate formation.
Wearable Tech: the event ecosystem experiences a more pleasurable atmosphere with the help of wearable techs as the attendees will be able to place orders as desired without much delay.
In conclusion, with the aid of technological innovations, attendees will have a more satisfactory feeling different from the ones they used to feel before the advent of those techs. There will be no much stress for both the organisers of events as well as the attendees. Thus, we admonish to join the league of those that find solace in using technology for event planning to give your customers a different flip of experience from the emerging-consuming ones they used to have.